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— Management conference 2011 —
the
manager
WINTER 2011
“Everybody thinks that all of your problems will be from the players, but the
dynamic of your management team, the areas that they need to be strong
in to cover your deficiencies are crucial. I didn’t have the chance to learn
structures of business or those procedures that need to be in place for an
organisation to run smoothly and that is crucial.”
Gareth Southgate
“Our conference provides a fascinating
insight into the twin disciplines of leadership
and management from both business and
football. Our aim is to build on our initial
success over the past three years and cement
the position of the LMA’s Annual Conference
as a landmark event for those working in the
corporate, football and sporting worlds.”
Richard Bevan
powerful remnant of man’s
primitive brain has not only survived,
but now competes with the more
evolved elements.
This second ‘voice’, which is inside
everyone’s head (and is five times
stronger than the rational ‘you’) is
what Dr Peters refers to as ‘the chimp’.
This chimp is an extraordinary thing;
as Dr Peters put it: “At its best, it’s
fun... at its worst, it kills you.” What
Dr Peters showed is that it’s neither
possible nor desirable to silence the
chimp. What is possible and desirable
– and what he works with athletes to
achieve – is to work with the chimp,
amplifying its positive effects and
removing the negative.
Although Dr Peters crammed more
into his presentation than could
possibly be absorbed in such a short
time, he had a huge effect on everyone
in the audience – so much so that the
‘chimp’ was not only mentioned in
every subsequent presentation, it was
also the focus of the majority of the
conversations in the post-event bar.
Dr Peters was always going to be a
hard act to follow, but the panel
session on ‘The Challenges of Building
For Success’ hosted by TV pundit
Garth Crooks did a good job of doing
just that. Featuring the combined
wisdom of AA president Edmund
King, former England cricket captain
Michael Vaughan and (the man who
Crooks introduced as “the most
important man in English football”)
FA chairman David Bernstein, this
panel covered a variety of topics,
including the art of team building,
how to deal with the media and the
lessons that business and sport can
learn from each other.
The event was rounded off by a
frank, insightful and hugely
entertaining interview with Roy
Keane, once again conducted by
Lorenzo (extracts of which can be
found on page 24).
The LMA would like to thank all of
the speakers, its members who
attended the event and also the teams
at The Emirates stadium and Fireball
Events for their assistance in making
this year’s conference such a
resounding success.